Sawmill Themed Laser Tag

Initially the idea of a sawmill laser tag theme stalled me in my tracks. As the concept designer, I head up creating themeboards that sample and give the client an idea of what their theme will be, and this stumped me big time. I never found sawmills to be particularly inspiring, but after a day or two of R&Ding between tasks and getting a group of engineers together to bounce ideas off of, the vision became clear.
We lucked out and had a client who really knew what they wanted to capture in terms of their home state, and really had a creative flair for their theme. Clients like these give the design team wings--we all started off a little unsure, but quickly fell in love with this theme. The enthusiasm trickled down through the production teams and the end result really showed how inspired the Creative Works team was to have been apart of bringing this theme to life.